HOGA Nuremberg 2027: Strong participation and new themes at Bavaria’s hospitality trade fair

Nuremberg – Spread across four halls, HOGA offers everything for the catering, hospitality and commercial kitchen sectors. The exhibition is aimed primarily at restaurateurs, hoteliers, canteen operators, procurement managers for commercial kitchens, as well as chefs, caterers, service staff and food truck operators. Exhibitors at HOGA 2027 include well-known companies such as Kröswang, Top Service, Chefs Culinar, Kaiser Bräu, XXXL Neubert, Daudert Coffee Machines (Franke), Casablanca Hotel Software, Ulmrich, UNOX, Schuster Hoteleinrichtung, Pyraser, Getränke Geins, Grapos, Selgros, Froneri Ice Cream and many more. BÄKO Franken-Oberbayern Nord is presenting a range of products specifically for bakers and confectioners. The Service-Bund’s FOODSpecial complements HOGA with a further extensive range of food products, ranging from reimagined classics to the latest trends and product innovations, providing a foundation for the further development of menu concepts. Exhibitors at FOODSpecial include, amongst others, Nestlé, Heinz, Hilcona, Unilever, Magnum Ice Cream, Mondelez, Dr August Oetker, Develey and Salomon, as well as Service-Bund’s own brands. FOODSpecial features live demonstrations and cookery shows.

“Inspiring – welcoming – innovative”

HOGA is the meeting place for Bavaria’s hospitality professionals. The event is organised by DEHOGA Bayern, which, together with BTG Bayern Tourist, welcomes its members at its large exhibition stand and offers networking opportunities. Key topics include the next generation of professionals and vocational training. Competitions are planned to give young talent in the sector the opportunity to showcase their skills at HOGA.

New: The Host Space – Focus on holiday let properties

In HOGA’s new themed area, various exhibitors, together with the German Holiday Home Association (DFV) and the German Tourism Association (DTV), will present solutions and products for holiday let providers, such as booking systems, kitchen fittings, software and door locking systems.

Cookery shows and competitions

In cooking demonstrations on the “HOGA Main Stage sponsored by Selgros” in Hall 3, chefs will showcase the latest trends and offer tips for day-to-day work. In the HOGAnovum, industry start-ups will present their forward-looking ideas and innovative concepts. Also taking part are the winners and finalists of the Gastro Innovation Awards 2027. The German Coffee Championships organised by the Specialty Coffee Association (SCA) in the disciplines of Barista, Latte Art and Coffee in Good Spirits will take place at HOGA 2027 in Nuremberg. Alongside this, there will be an extensive range of offerings centred on coffee, a key revenue generator in the catering sector. The focus here will be on roasters, coffee machines, milk and milk alternatives. Pizza championships are also planned for HOGA 2027.

About HOGA Nuremberg

HOGA Nuremberg will take place from 17 to 19 January 2027 at Messe Nuremberg. The trade fair for the hotel, catering and commercial kitchen sectors showcases innovative offerings, high-quality foodstuffs and useful products in the areas of food & beverage, hospitality, interior design and kitchen technology, as well as services and IT solutions. Trending topics such as regional or international specialities, non-alcoholic spirits and drinks, and digital innovations will also be showcased. Experts will discuss current challenges facing the industry, whilst workshops, talks and cookery demonstrations round off the trade fair experience. HOGA has a new visual identity and is presenting itself with a revamped logo and new colours. This gives HOGA a more modern look, whilst retaining its connection to the Bavarian hospitality industry.

Gastro Innovation Award 2027

The Gastro Innovation Award is entering its next round: interested start-ups and companies can apply with their innovative ideas for the hospitality industry and win an exhibition stand at HOGA. The winners of the Gastro Innovation Award 2027 will be announced during the grand finale at the trade fair’s opening. Those interested can already register at [email protected]; a high-calibre jury will assess all entries.

For the latest information, visit www.hoga-messe.de