What exactly does a speaker do?
Speakers are professional speakers who give presentations at events, congresses or corporate events. It's not just about knowledge, but often about inspiration, motivation and impulses for the audience. Depending on the event, they can address topics from business, society, technology, psychology or very personal life stories.
Keynote speakers often give the opening or closing speech at an event. They set the tone, create attention and give your event a clear direction in terms of content.
What is the difference between a speaker and a lecturer?
The two terms are often used interchangeably, but there are small differences:
Speakers are often used for specialised presentations, for example at conferences, seminars or training courses. The focus is clearly on knowledge and expertise.
Speakers (especially keynote speakers) tend to appear on large stages. In addition to specialist knowledge, this is also about rhetoric, staging and impact. Many have a clearly defined topic or a story with which they inspire their audience.
Depending on the event, it can therefore make sense to search specifically for a speaker.
When is it worth booking a speaker?
Whenever you want your event to be more than just a supporting programme. A powerful presentation can trigger emotions, shift perspectives or initiate new thought processes. Speakers for events are particularly in demand for:
Corporate events, e.g. as a source of inspiration for change, leadership or motivation
Conferences & conventions, e.g. as expert input or closing keynote
Customer events & trade fairs, e.g. as a stage highlight with a wide reach
Workshops or training courses, e.g. as a practical introduction to the topic
Whether small or large. With a strong speaker, your event will be an experience with impact.
How do I find the right speaker?
This depends heavily on your goal. First ask yourself:
What do you want the audience to take away with them?
How much prior knowledge does the audience have?
Should the presentation entertain, inform or both?
How long is the time slot?
Once you have answers to these questions, you can search more specifically. Good speakers often specialise in one topic. For example, there are speakers for digitalisation, leadership, diversity, resilience, future trends or communication. Platforms such as eventbook help you to select exactly the right speakers from a wide range of speakers.
Tip: Have videos and references shown to you. A good speaker is not only convincing on paper, but above all live on stage.
What are the costs?
The fees vary greatly - depending on the level of awareness, topic, duration and travelling expenses. In general, you can expect the following guideline values:
Newcomers or regional experts: from approx. 500 to 1,500 euros
Experienced with references: 2.000 to 5,000 euros
Top speakers or celebrities: from 5,000 euros upwards, sometimes up to 20,000 euros or more
In addition, there may be travel costs, accommodation or technology. Some keynote speakers also offer all-inclusive packages. The important thing is: good content has its price, but it often pays off twice over when the audience leaves the room inspired and enthusiastic.
How does the booking of a speaker work?
With eventbook, it's very simple: you submit an enquiry with the most important key data for your event and receive suitable suggestions from experienced speakers and speakers from your region.
This information will help you choose:
The topic and aim of the speech
Location, date and time
Desired duration (e.g. 30-minute keynote or 30-minute keynote speech). e.g. 30-minute keynote or 90-minute specialist presentation)
Target group and supporting programme
Tip: Plan early, especially if you want to book certain speakers. Popular speakers are often fully booked months in advance.
Are there also speakers for virtual events?
Yes, there are. Many now also offer digital presentations or hybrid formats, for example via livestream, as an interactive webinar or recorded impulse videos. This offers you more flexibility and is often a cheaper option.
A virtual speaker or keynote speaker can be a very good solution, especially for international events or decentralised teams.
A powerful presentation will be remembered
Whether emotional, technical or entertaining - with the right speaker for your event, you'll create exactly the right moment that people will still be talking about after the event.
At eventbook, you'll not only find answers to your questions, but also the right speakers for your event. Fast, uncomplicated and with real expertise.
Book speakers now and give your event the right voice.